Rascal Flatts recalls co-writing process for ‘Quick, Fast, In a Hurry’

Since the turn of the millennium, Rascal Flatts has continued to shape the future of country music. Over the years, they have developed an exemplary ability to connect with live audiences through authenticity and unparalleled vocal talent. Gary LeVox, Joe Don Rooney and Jay DeMarcus strike the perfect balance between warm nostalgia and raw admission of gloomy emotion to deliver an inherently human message.

Their connectivity has sold 11 million concert tickets to fanatical audiences around the world. With soon to be 12 highly acclaimed studio albums and 17 number ones to their credit, Rascal Flatts are essential to the soundtrack of the early 2000s. They have sold over 20 million albums, including back-to-back multi-platinum sensations, feels like todayand Me and my gang.

In January, the group announced their farewells Rascal Flatts: Life is a tour on the highway
for this year, marking their 20th anniversary and the end of an era in country music. Soon after, things took a turn for the worse. In May, the beloved country trio made the difficult ad that they would not have the chance to say goodbye in due form.

On Friday, they released “Quick, Fast, In a Hurry” ahead of their upcoming EP, How they remember you – a farewell offering to their devoted fans. The seven-song collection also includes the latest track and a touching rendition of “Through The Years” by the late Kenny Rogers.

The poppy single features soaring harmonies from up-and-coming artist, Rachel Wammack. Hailing from Muscle Shoals, Alabama, Wammack is part of CMT’s Next Country Women. Her vocal range highlights the song’s catchy construction, co-written by Kelly Archer, AJ Babcock, Pete Good and Brandon Ratcliff and produced by Jay DeMarcus.

“That song felt special as soon as we landed on the feel,” Good recalled of the cut. “The music was uplifting and led to the fast lyrics, but it reminded me of that old Christmas song, ‘Baby It’s Cold Outside.’ It was like the two people were going back and forth in conversation, and I always loved that.

Lead singer Gary LeVox shared that he was drawn to the song melodically from his first listen. “We’ve never done anything like this before,” he explained of the duo’s conversational-style selection. He praised Wammack for her talent, saying, “she absolutely killed it; she is incredible.”

The title of the song comes from Ratcliff’s stock. “Quick, quick, hurry” was a phrase he often heard from his parents growing up. “I always thought it was an interesting way to express the urgency of needing something or someone,” the co-writer revealed. Waiting many years for the right moment, Ratcliff recognized that it was finally time to get the idea off his back burner. “The energy of the song felt electric right away, and we knew it could be special,” he recalls.

LeVox presents the narrative with hard-hitting percussion, working dynamically through the choppy opening verses. He and Wammack continue around choral harmonies with solo components, giving everyone the opportunity to share their side of the story.

“It was intriguing to think of the song as a duet because usually duets tend to be more ballad-oriented,” said bassist and vocalist Jay DeMarcus. He claimed the song is the “perfect storm”, citing “amazing lyrics, a soaring melody and two powerful vocalists delivering it”. DeMarcus pointed out the unique phrasing that creates something new for veteran artists.

Watch Rascal Flatts’ music video released Friday, July 10 for their latest single “Quick, Fast, In a Hurry” below. how they remember you arrives July 31 and is available to pre-order now.

Scott R. Banks